Make a real postcard online and send it anywhere in the world.

Media and press centre

About Cards In The Post

Cards In The Post ( is the best way to convert any pictures into physical printed postcards, sent in the mail anywhere in the world. You can use your Facebook pictures, your Instagram snaps, or drag & drop any pic you like to make a beautiful personalised postcard, which we'll print it and pop in the post to whoever you like.

There's no annoying logins, no apps to install, and no fiddling about. The site works great on your phone too, so it's the perfect way to send the love back home any time you're out and about.

Download our one page summary (.pdf, 355kb)

Summary facts

  • The service launched in June 2012.
  • Our customers have sent postcards to thousands of happy recipients all around the world.
  • Cards are printed on high quality 350gsm A6 card.
  • Feedback and reviews are consistently positive with repeat orders common and an inherently viral quality to the product.
  • We charge £2 per card, £2.50 for international including service, print, post and tax.
  • The service works on mobile phones, tablets, PCs and Macs.
  • All modern browsers are supported: Chrome, Firefox, Safari (including iOS), Opera and Internet Explorer 9+.
  • It is a mobile website rather than an app: no download or install is required.
  • Follow us on Twitter: @cardsinthepost
  • More at: the main info page

Nice things people have said

  • "Cards In The Post is a genius idea" - notSupermum, mummy blogger, July 2012
  • "My family all loved their postcards, which arrived within 48 hours. The quality is excellent." - Rosie Scribble, mummy blogger, July 2012
  • "New world brings old to your mail box using social media" - Tnooz, Aug 2012
  • "Bringing the humble postcard up to date" - The Drum, Aug 2012
  • "Way quicker and funner than any similar service" 8.9 / 10 - RateMyStartup, Aug 2012
  • "Say goodbye to tacky postcards and create your own" - Emerald Street, Aug 2012
  • "Brilliant new personalised service" - Red Online, Aug 2012
  • "Brilliant idea! The possibilities are endless." - Facebook fan, June 2012
  • "Perfect for wedding invites and thank yous" - Facebook fan, July 2012
  • "My cards arrived today, and I'm really happy with them." - Facebook fan, Sept 2012
  • "It really is great fun! Love it." - Twitter fan, Sept 2012

In the news

  • 08Sep12 - ‘Why Slower Communication Is Happier Communication’ - Huffington Post Tech
  • 23Aug12 - ‘First look’ - Web User (printed magazine)
  • 16Aug12 - ‘Personalised postcards from Cards in the Post’ - Red magazine (online)
  • 13Aug12 - ‘Postcards from the net’ editorial feature in email newsletter, website, tweets - Emerald Street, home of Stylist magazine
  • 07Aug12 - ‘Cards in the Post’ - Folksy
  • 02Aug12 - ‘Cards in the Post launch new service to bring the humble postcard up to date’ - The Drum
  • 01Aug12 - ‘New world brings old to your mail box via social media’ - tnooz: talking travel tech
  • 25Jul12 - ‘Loving Cards In The Post’ - Rosie Scribble
  • 21Jul12 - ‘Postcards for the Social Media Generation’ - Rate My Startup
  • 05Jul12 - ‘Spotlight on Animl (now Animl)’ - TechHub Magazine (online)
  • 29Jun12 - Editorial feature - notSupermum

One page summary

  • How it works, and what's good about it. Download (.pdf, 355kb)

Press releases

  • 30Jul12 - 'The postcard fights back'. Download (.pdf, 229kb)

Postcard sample images (as printed)

FrontFront (.jpg, 2.2mb) BackBack (.jpg, 227kb)
FrontFront (.jpg, 3.0mb) BackBack (.jpg, 243kb)
FrontFront (.jpg, 1.5mb) BackBack (.jpg, 286kb)

Our postcards in the real world

In handIn the hand (.jpg, 3.6mb) FrontFront (.jpg, 3.2mb) BackBack (.jpg, 3.7mb)


Correct as of 24Jul12

HomepageHomepage (.png, 556kb) Make postcardMake postcard (.png, 618kb) About pageAbout page (.png, 164kb)


Postcard industry facts

  • Just 3% of Britons today send a postcard on holiday compared to over 30% 40 years ago. (Source: Mintel, June 2012)
  • Mintel's Alexandra Richmond said recently: "Younger Britons may never have experienced the joy of receiving a postcard in the age of social media and many others may have forgotten the sensory experience a writing set gives the sender.” (Source: Mintel, June 2012)
  • Royal Mail reports overall mail volumes are down 28% in the last 6 years, attributed in part to the increase in online communication (Source: Royal Mail)
  • High street card retailer Clinton Cards brought in the administrators in May 2012 (though parts were subsequently bought by Ohio-based American Greetings Corp). (Source: BBC)
  • The UK greetings card industry is worth £1.5 billion/year (more than tea and coffee put together). (Source: Greeting Card Association UK)
  • The current market leader in the online greeting card sector is, who send over 21,000 cards per day. (Source: interview with CEO Nick Jenkins)
  • 16.5m Britons update their Facebook daily. (Source: Facebook)

About Animl Ltd

Animl is a creative technology start-up. Find out about us on our website.

Photos of the chaps who made this website

Adam KnowlesAdam Knowles (.jpg, 288kb) Richard NevilleRichard Neville (.jpg, 266kb)

Where they work: Google Campus

Campus provides seven floors of flexible work spaces near Old Street ('Silicon Roundabout'), providing high speed internet and relevant support including mentoring programmes, speaker series, product launches and networking events. It was opened in March 2012 by Chancellor George Osborne who said Campus was part of a wider effort to "create the next generation of British technologies".


Please contact Richard Neville.